REPUBLIKA.CO.ID, JAKARTA -- Indonesia promotes sail and maritime tourism to some yachter communities in the New Zealand, which is known as sailors country as well as stopover destination for the international sailors in the circumnavigation.
"The promotion activity is needed in order to promote Wonderful Indonesia and Sail Sabang 2017," Tourism Ministry's deputy for overseas promotion I Gde Pitana said on Monday.
The promotion aims to give insight to the yachters about the sailing lines, licensing, length of stay, locations, and the timeline of some tourist attractions which can be visited by them as they travel through some Indonesia's territories.
Indonesia is taking opportunity to promote Wonderful Indonesia tourism program to the international yachters after they visiting Auckland, Whangarai, and Opua, three main stopover destinations in NZ, in April.
"Considering such sailing habit which has been lasted for years, we can conclude that the best opportunity to promote our maritime tourism is during March until May because after those months, the yachters will sail to the north to Sidney, Cairns, and Darwin then Indonesia as they move to Asia," Pitana explained.
Carrying out a series of Yacht and Cruise promotions in Whangarai and Opua, the ministry expects to improve the image of Indonesian tourism and to attract more New Zealand tourists to visit the country.
In March 30 until April 5, the ministry will be holding some promotion activities including a cocktail reception with the yachter communities.
Tourism Ministry Arief Yahya previously said that New Zealand was potential market for Indonesian tourism which has yet optimally managed.
"This year we will seriously manage New Zealand as our travel market considering its potential prosper people with the number of outbond is higher than its total population," he mentioned.
New Zealand has yet optimally managed as Indonesia's target market because it was still fused with Australia's target.
In 2016, the number of Australian tourists visiting Indonesia was increase to 1,4 million people compared to around 1 million people in 2015.
This year, such number is expected to significantly boost through various promotions held in those two countries.
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